Shop now for the best Black Friday toy deals for 2025! Snap up limited-time discounts, free gifts, mix & match offers & huge savings on Christmas gifts for kids

Introducing 4M to the Bigjigs family! Find out more about STEM toys and take a peek at 4M's incredible kids' science kits & STEAM learning inspired craft sets

Discover how to make a kindness jar with kids, why they’re great for wellbeing, and creative ways to decorate your jar using Bigjigs Toys craft essentials.

Discover durable, eco-friendly kids toys that last well beyond Christmas! Explore our selection of sustainable gifts that spark learning and imaginative play 

Go on an adventure through the wilderness as we take you through our best safari toys for your young cubs and discover the benefits of these roarsome playsets.

They grow up so fast! Learn how to encourage independent play & find the best toys to help kids develop their independence and start to explore on their own.

Spark joy and focus with our selection of 11 sensory toys! Discover why these fun fidgets, musical toys & wooden sets are great for helping neurodivergent kids.

Discover how toy rotation keeps playtime fresh all year round! Learn seasonal toy rotation ideas & explore our range of sustainable toys for all ages & stages.

Celebrate Buy British Day with Bigjigs Toys. Discover the joy of British toys, from wooden train sets to baby toys, crafted with care by a trusted British toy company.

Creep it real with our selection of Needoh Halloween Toys & discover why the spooky season is shockingly good for kids' social skills & imaginations 

Discover some adorable baby soft toys for snuggles & cuddles and curl up with our guide as we answer your questions about these comforting plush companions. 

Order up! Explore all the fun things you can do with your kids' toy air fryer and learn about the educational benefits of this amazing cooking toy.