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How Emotion Toys Support Gentle Parenting

Want to know more about gentle parenting but don’t know where to start? Call us your parenting guide! In this blog, we’ll bust the myths around gentle parenting and find out how emotion toys can help you support your child’s wellbeing and development in a soft and caring manner. 

What is gentle parenting?

gentle parenting photo of son and dad
[Image source: kellysikkema]
Gentle parenting has become a hot topic in recent years, frequently featured in parenting books, podcasts, and social media discussions. But while some see it as the key to raising kind and confident children, others worry it’s simply another name for “permissive parenting.” In reality, gentle parenting is a research-backed approach that helps children thrive emotionally, and toys can play a surprisingly big role in making it easier.

At its core, gentle parenting is about guiding children with empathy, respect, and consistency. It’s not about giving in or avoiding discipline, but about setting clear boundaries in a calm, compassionate way. Unlike “soft parenting” or permissive parenting, gentle parenting provides children with structure while still recognising their feelings.For example:
  • Instead of saying, “Stop crying, there’s nothing to be upset about,” a gentle parent might say, “I can see you’re feeling sad. Let’s take a moment together to calm down.”
  • Discipline in gentle parenting isn’t about punishment, but about teaching, helping children understand the impact of their actions and learn better choices for next time.
This approach encourages emotional intelligence, resilience, and a stronger parent-child bond.

What are emotion toys and how do they help?

Emotion toys, also known as emotional support toys, are designed to help children recognise, process, and express their feelings. These toys might include fidget toys, plush comforters, rag dolls, or mindfulness kits.

Here’s how they work:

  • Comfort & security: Soft toys and plushies act as a safe companion, helping children self-soothe in stressful situations.
  • Expression: Dolls and role-play toys allow children to “act out” feelings and scenarios they may not have words for yet.
  • Focus & calm: Fidget toys like stress balls and squishy toys provide a physical outlet for anxiety and help regulate emotions.
  • Mindfulness: Kits that encourage breathing or creative expression introduce children to simple coping techniques that can last a lifetime.

By incorporating emotion toys into daily routines, parents can make gentle parenting principles easier to practice, giving children tools to manage big emotions without overwhelming them.

Our Favourite Emotion Toys 

Let's take a peek at some of our best emotion toys to help you parent gently and support your little one’s emotional wellbeing and development. 

Mindful Toys 

Girl with mindfulness activity book
Mindfulness activities for kids are a wonderful way to introduce calm, focus, and self-expression. Activity sets like Mindfully Me from Tiger Tribe, encourage children to practise breathing exercises, relaxation techniques, and creative journaling. Perfect for quiet time, after school, or winding down before bed. 

Pair it with the Fuzz Ball Wonder Waves NeeDoh, a soft, squishy fidget toy that works as a stress reliever and anxiety buster. Great for busy hands, this tactile toy is also ideal for travel or classroom use.


Dolls

Young boy with ragdoll
Dolls are a fantastic tool for social and emotional learning. Children can use them to role-play feelings, practice empathy, and even process tricky real-life situations in a safe and gentle way. Our Maisie Doll is soft, friendly, and just the right size for imaginative play at home or on the go.

Plush & Soft Toys

Baby girl with plush emotion toy
Plush toys are classic comforters, offering cuddles, reassurance, and familiarity. Whether used as a bedtime buddy or a daytime companion, a soft plush toy like our Small Rabbit provides emotional support, helping little ones feel safe and secure as they explore the world.

More Parenting Tips & Toy Recommendations

In summary, gentle parenting isn’t about letting children do whatever they want, it’s about guiding them with kindness, understanding, and respect. And with the right tools, like emotion toys, it becomes much easier to help children regulate emotions, build resilience, and develop empathy.

Explore more parenting tips and toys to help with your tot's emotional, physical and cognitive development on our blog


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